New Delhi, December 2025: Designed to support smarter everyday choices for children and modern families, SunBridge Consumers recently hosted its first influencer-led consumer activation, in New Delhi — an immersive Play, Taste, Learn experience. The experiential event brought together influencers, mothers, nutrition experts, and media for an engaging on-ground showcase centered on mindful nutrition choices for children and evolving needs of modern parenting and more.
SunBridge Consumers Hosts On-Ground Launch Activation & Influencer Meet in Delhi NCR with Gul Panag
Unveils the first look of Kidzola and Alphakid through an immersive on-ground consumer experience
The event marked the unveiling of Kidzola and Alphakid, two brands under the SunBridge Consumers umbrella that aim to redefine everyday children’s nutrition through thoughtful and innovation-led products. Kidzola, a first-of-its-kind cooking oil for kids, is designed to support lower oil absorption in everyday meals, while Alphakid Pro Milk Mix, a probiotic mil mix, helps bridge nutrient gaps while supporting gut health, growth, and immunity.
Actor and wellness advocate Gul Panag joined the event and participated in conversations around mindful parenting, balanced living, and making practical yet informed food choices for growing children. Drawing from her own experiences as a parent, she shared relatable insights that resonated strongly with mothers and attendees present at the event.
The activation also featured notable voices including Sakshi Lalwani, Sukhneett Wadhwa, and Dr. Sourojit Gupta, who contributed to open and insightful discussions around responsible product formulation, modern parenting approaches, and the importance of better nutritional choices for children.
Speaking on the initiative, Anuj Agarwal, CEO & Founder, SunBridge Consumers, said:
“At SunBridge Consumers, we are focused on creating products that address real and evolving consumer needs through innovation, functionality, and trust. With Kidzola and Alphakid, we wanted to initiate a larger conversation around smarter everyday nutrition choices for children while making the experience informative, engaging, and relatable for parents. This activation reflects our commitment to building meaningful consumer connections through education-led and experience-driven engagement.”
The event brought the brand vision to life through expert-led discussions, mom-focused conversations, dedicated play zones, live cooking sessions, and immersive product experiences. The format encouraged meaningful participation while simplifying conversations around nutrition in a way that felt accessible and practical for families.
Through initiatives like “POWER UP WITH KIDZOLA x ALPHAKID,” SunBridge Consumers continues to strengthen its consumer-first approach while building a future-ready portfolio focused on nutrition, wellness, and everyday family needs.